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The Art of Giving Corporate Gifts in Japan

"Rosetta" (2018-03-19)

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A lot of people have looked at Japan for effective corporate strategies. As it works its way towards higher corporate profits, Japan restructures the art of giving corporate gifts. And Japan continues to shine along with its delightful corporate gifts.

Gifts, which do not necessarily be of high value, will not be considered a bribe or insulting. For senior Japanese executives however, the gifts should be higher quality with increasing rank. This etiquette is important to observe and failure to do so will cause offense.

Gifts should be wrapped, but the paper should neither be too bright nor white. Be especially wary of white, which symbolizes death

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